3D Production uses computer-generated imagery (CGI), virtual environments, and digital assets to create your visuals. TV Shoots involve real-world sets, physical cameras, actors, and a production crew filming on location or in a studio.

3D Production often has faster turnaround times, especially for revisions. You skip location scouting, travel, and set construction. TV Shoots require scheduling live crews, casting, location prep, permits, and post-production, which adds complexity and time.

3D Assets are reusable and editable. Want to swap logos, change product colours, backgrounds, features etc.? Changes are usually done quick and easy. TV Shoots may require reshooting, reassembling the crew, or complex editing to change live footage.

Modern 3D production (especially with Unreal Engine or high-end rendering tools) delivers photo-realism that can rival or exceed traditional footage. 3D allows for different levels quality and production value depending on the budget of the project.

Not necessarily. 3D allows for perfect control over lighting, timing, camera movement, and environment. However, if your message relies on live human emotion or on-camera talent, a hybrid approach or utilizing AI may be more effective.

Yes—3D is ideal for explaining complex systems, showcasing internal mechanisms, or visualizing products not yet manufactured. TV shoots can’t do this without props, animation overlays, or expensive physical builds.

3D production is immune to weather delays, travel issues, and health risks. TV shoots are at the mercy of real-world conditions—especially for outdoor or international locations.

Yes—3D productions can be localized easily. Just swap voiceover tracks and on-screen text. TV shoots may require re-shoots or subtitling depending on the content.

3D content can be re-rendered and repurposed into different aspect ratios and resolutions (square, vertical, 4K, etc.) without loss of quality. TV footage may require reframing or reshooting for alternate formats.